Wingfield Digital provided ongoing platform and technical support for Carl’s Jr.’s Canadian website, ensuring stability, performance, and continuous improvement across the digital experience for this QSR (quick service restaurant) brand.
The Challenge
Maintain a reliable, up-to-date digital presence that effectively showcases menus, promotions, and restaurant locations while supporting strong SEO performance and a seamless user experience over an extended period.
Our Solution
We delivered consistent launch support and ongoing maintenance to ensure smooth rollouts and long-term reliability. This included regular platform and plugin updates to keep the site secure and current, monthly content updates for homepage messaging, menu changes, and limited-time offers, ongoing Google Maps updates for accurate location listings, and continuous SEO optimizations to improve visibility and organic performance.
Key Deliverables
- Launch support and ongoing site maintenance
- Platform and plugin updates
- Monthly content updates (homepage, menus, limited-time offers)
- Google Maps location updates
- SEO optimizations
Results
Carl’s Jr. Canada maintained a stable, high-performing website over a two-year period. The combination of regular content updates, accurate location data, platform maintenance, and ongoing SEO work supported a reliable digital experience that effectively served both customers and the need of a dynamic QSR brand.
Services: Development Support · Content Updates
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